“The Market Is About Fully Recovered”: Dirol Reveals Some Post-Pandemic Results

Global chewing gum brand Dirol, owned by Mondelez International, continues systematic development of its business on the Georgian market, now one of the largest markets for the company with “encouraging growth rates”.

Zurab Lomsadze2

Dirol Redesigns Packaging, Making it More ‘Attractive and Youthful’

Global chewing gum brand Dirol, a brand owned by Mondelez International, has appeared in Georgian stores with new packaging which is ‘more attractive and youthful’, says Zurab Lomsadze, National Key Account Manager for the Central Asia and the Caucasus region.